Business development is like customer discovery 2.0: finding out what potential customers would find valuable from your company.
Sabina practices business development by:
- Directly speaking to new customer segments, through both emails and phone calls
- Asking potential customers about their needs - not just selling them on a product
- Analyzing potential customers' feedback so it can be used to improve your product or service
- Telling potential customers that we used their feedback to create a more valuable product or service for them, and thus creating loyalty to your brand